WPPG 2017 - Workshop on Personalization in Serious and Persuasive Games and Gameful Interactions "Fifty Shades of Personalization"
Workshop at UMAP 2017 conference (User Modelling, Adaption and Personalization)
What | Workshop |
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When |
2017-07-09 12:00 AM
2017-07-09 12:00 AM
2017-07-09 from 12:00 am to 12:00 am |
Where | Bratislava, Slovakia |
Contact Name | Marc Busch, Elke Mattheiss (Organizers) |
Contact Email | Marc.Busch@ait.ac.at |
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Topics include:
- Theoretical explorations of personalization,
- Factors for personalization, such as personality,
- Empirical studies showing the effect and influencing factors of personalization in games,
- Development and validation of new and improved models for personalization,
- (Industrial) case studies and examples,
- Success and failure stories of personalization,
- Studies on the return of investment and cost-benefit analyses of personalization,
- Other market- and industry-relevant considerations